
Imbue
Personal Project
Branding | 3D brand development
Overview
Imbue values culture as the primary source of people's inspiration to learn a language. Within the UK Mandarin is not taught as a core language unlike French, Spanish and German, through research 90% of our target audience want to or have wanted to learn a language but haven’t had the right opportunity or educational background. We aim to create interest in Chinese culture as the catalyst for people to learn mandarin through our platform.
We are known for environmental interventions. We invite Imbue members and the public to interact with an aspect of Chinese culture and enable the learning of small snippets of the mandarin language.
By learning Mandarin and knowing English you can talk to over half of the world.
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